Electing the President, 2008 : : The Insiders' View / / ed. by Kathleen Hall Jamieson.

Just weeks after the November 2008 election, the Annenberg Public Policy Center's Kathleen Hall Jamieson and FactCheck.org's Brooks Jackson gathered top strategists and consultants for postelection analysis. Nicolle Wallace, Ambassador Mark Wallace, Jon Carson, Steve Schmidt, Bill McInturf...

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Bibliographic Details
Superior document:Title is part of eBook package: De Gruyter Penn Press eBook Package Complete Collection
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Place / Publishing House:Philadelphia : : University of Pennsylvania Press, , [2011]
©2010
Year of Publication:2011
Language:English
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Physical Description:1 online resource (232 p.) :; 35 charts
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Table of Contents:
  • Frontmatter
  • Contents
  • Introduction
  • The National Annenberg Election Survey
  • Chapter 1. The Vice Presidential Campaign
  • Chapter 2. Campaign Management and Field Operations
  • Chapter 3. Campaign Organization and Strategy
  • Chapter 4. The Role of Polling
  • Chapter 5. Advertising
  • Chapter 6. The Campaign and the Press
  • Chapter 7. Political Party Panel
  • Chapter 8. Democratic/Liberal Panel
  • Chapter 9. Republican/Conservative Panel
  • Index