The Internet Trap : : How the Digital Economy Builds Monopolies and Undermines Democracy / / Matthew Hindman.
A book that challenges everything you thought you knew about the online economyThe internet was supposed to fragment audiences and make media monopolies impossible. Instead, behemoths like Google and Facebook now dominate the time we spend online-and grab all the profits from the attention economy....
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Place / Publishing House: | Princeton, NJ : : Princeton University Press, , [2018] ©2018 |
Year of Publication: | 2018 |
Language: | English |
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Physical Description: | 1 online resource (256 p.) |
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Hindman, Matthew, author. aut http://id.loc.gov/vocabulary/relators/aut The Internet Trap : How the Digital Economy Builds Monopolies and Undermines Democracy / Matthew Hindman. Princeton, NJ : Princeton University Press, [2018] ©2018 1 online resource (256 p.) text txt rdacontent computer c rdamedia online resource cr rdacarrier text file PDF rda Frontmatter -- CONTENTS -- List of Figures and Tables -- Acknowledgments -- 1. Rethinking the Attention Economy -- 2. A Tilted Playing Field -- 3. The Political Economy of Personalization -- 4. The Economic Geography of Cyberspace -- 5. The Dynamics of Web Traffic -- 6. Less of the Same: Online Local News -- 7. Making News Stickier -- 8. The "Nature" of the Internet -- Appendix on Data, Methodology, and Models -- Notes -- Bibliography -- Index restricted access http://purl.org/coar/access_right/c_16ec online access with authorization star A book that challenges everything you thought you knew about the online economyThe internet was supposed to fragment audiences and make media monopolies impossible. Instead, behemoths like Google and Facebook now dominate the time we spend online-and grab all the profits from the attention economy. The Internet Trap explains how this happened. This provocative and timely book sheds light on the stunning rise of the digital giants and the online struggles of nearly everyone else-and reveals what small players can do to survive in a game that is rigged against them.Matthew Hindman shows how seemingly tiny advantages in attracting users can snowball over time. The internet has not reduced the cost of reaching audiences-it has merely shifted who pays and how. Challenging some of the most enduring myths of digital life, Hindman explains why the internet is not the postindustrial technology that has been sold to the public, how it has become mathematically impossible for grad students in a garage to beat Google, and why net neutrality alone is no guarantee of an open internet. He also explains why the challenges for local digital news outlets and other small players are worse than they appear and demonstrates what it really takes to grow a digital audience and stay alive in today's online economy.The Internet Trap shows why, even on the internet, there is still no such thing as a free audience. Mode of access: Internet via World Wide Web. In English. Description based on online resource; title from PDF title page (publisher's Web site, viewed 27. Sep 2021) Electronic commerce. Internet marketing. Internet Economic aspects. POLITICAL SCIENCE / Political Process / Media & Internet . bisacsh Facebook. Google. Hitwise. Internet news. Internet users. Internet. Netflix Prize. U.S. television. advertising revenue. attention economics. attention economy. bundling. comScore. communication. compounded audience. content production. digital attention. digital audience growth. digital audience. digital audiences. digital economies. digital economy. digital media. economic models. economics of scale. imaginary Internet. imagined Internet. journalism. local digital news. local journalism. local news. local papers. mathematical models. media organizations. media preferences. model building. net neutrality. news organizations. online aggregation. online content. online dynamics. online economy. online local news. online news. power law. public policies. recommendation systems. recommender systems. small players. stickiness. traffic models. web measurement. web traffic model. web traffic. web visits. Rogers, Bruce, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2018 English 9783110604252 Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2018 9783110603255 ZDB-23-DGG Title is part of eBook package: De Gruyter EBOOK PACKAGE Economics and Social Sciences 2018 English 9783110604016 Title is part of eBook package: De Gruyter EBOOK PACKAGE Social Sciences 2018 9783110603231 ZDB-23-DSW Title is part of eBook package: De Gruyter Princeton University Press Complete eBook-Package 2018 9783110606591 https://doi.org/10.1515/9780691184074?locatt=mode:legacy https://www.degruyter.com/isbn/9780691184074 Cover https://www.degruyter.com/document/cover/isbn/9780691184074/original |
language |
English |
format |
eBook |
author |
Hindman, Matthew, Hindman, Matthew, |
spellingShingle |
Hindman, Matthew, Hindman, Matthew, The Internet Trap : How the Digital Economy Builds Monopolies and Undermines Democracy / Frontmatter -- CONTENTS -- List of Figures and Tables -- Acknowledgments -- 1. Rethinking the Attention Economy -- 2. A Tilted Playing Field -- 3. The Political Economy of Personalization -- 4. The Economic Geography of Cyberspace -- 5. The Dynamics of Web Traffic -- 6. Less of the Same: Online Local News -- 7. Making News Stickier -- 8. The "Nature" of the Internet -- Appendix on Data, Methodology, and Models -- Notes -- Bibliography -- Index |
author_facet |
Hindman, Matthew, Hindman, Matthew, Rogers, Bruce, Rogers, Bruce, |
author_variant |
m h mh m h mh |
author_role |
VerfasserIn VerfasserIn |
author2 |
Rogers, Bruce, Rogers, Bruce, |
author2_variant |
b r br b r br |
author2_role |
MitwirkendeR MitwirkendeR |
author_sort |
Hindman, Matthew, |
title |
The Internet Trap : How the Digital Economy Builds Monopolies and Undermines Democracy / |
title_sub |
How the Digital Economy Builds Monopolies and Undermines Democracy / |
title_full |
The Internet Trap : How the Digital Economy Builds Monopolies and Undermines Democracy / Matthew Hindman. |
title_fullStr |
The Internet Trap : How the Digital Economy Builds Monopolies and Undermines Democracy / Matthew Hindman. |
title_full_unstemmed |
The Internet Trap : How the Digital Economy Builds Monopolies and Undermines Democracy / Matthew Hindman. |
title_auth |
The Internet Trap : How the Digital Economy Builds Monopolies and Undermines Democracy / |
title_alt |
Frontmatter -- CONTENTS -- List of Figures and Tables -- Acknowledgments -- 1. Rethinking the Attention Economy -- 2. A Tilted Playing Field -- 3. The Political Economy of Personalization -- 4. The Economic Geography of Cyberspace -- 5. The Dynamics of Web Traffic -- 6. Less of the Same: Online Local News -- 7. Making News Stickier -- 8. The "Nature" of the Internet -- Appendix on Data, Methodology, and Models -- Notes -- Bibliography -- Index |
title_new |
The Internet Trap : |
title_sort |
the internet trap : how the digital economy builds monopolies and undermines democracy / |
publisher |
Princeton University Press, |
publishDate |
2018 |
physical |
1 online resource (256 p.) |
contents |
Frontmatter -- CONTENTS -- List of Figures and Tables -- Acknowledgments -- 1. Rethinking the Attention Economy -- 2. A Tilted Playing Field -- 3. The Political Economy of Personalization -- 4. The Economic Geography of Cyberspace -- 5. The Dynamics of Web Traffic -- 6. Less of the Same: Online Local News -- 7. Making News Stickier -- 8. The "Nature" of the Internet -- Appendix on Data, Methodology, and Models -- Notes -- Bibliography -- Index |
isbn |
9780691184074 9783110604252 9783110603255 9783110604016 9783110603231 9783110606591 |
callnumber-first |
H - Social Science |
callnumber-subject |
HF - Commerce |
callnumber-label |
HF5548 |
callnumber-sort |
HF 45548.32 |
url |
https://doi.org/10.1515/9780691184074?locatt=mode:legacy https://www.degruyter.com/isbn/9780691184074 https://www.degruyter.com/document/cover/isbn/9780691184074/original |
illustrated |
Not Illustrated |
dewey-hundreds |
300 - Social sciences |
dewey-tens |
380 - Commerce, communications & transportation |
dewey-ones |
381 - Commerce |
dewey-full |
381.142 |
dewey-sort |
3381.142 |
dewey-raw |
381.142 |
dewey-search |
381.142 |
doi_str_mv |
10.1515/9780691184074?locatt=mode:legacy |
oclc_num |
1049568143 |
work_keys_str_mv |
AT hindmanmatthew theinternettraphowthedigitaleconomybuildsmonopoliesandunderminesdemocracy AT rogersbruce theinternettraphowthedigitaleconomybuildsmonopoliesandunderminesdemocracy AT hindmanmatthew internettraphowthedigitaleconomybuildsmonopoliesandunderminesdemocracy AT rogersbruce internettraphowthedigitaleconomybuildsmonopoliesandunderminesdemocracy |
status_str |
n |
ids_txt_mv |
(DE-B1597)501680 (OCoLC)1049568143 |
carrierType_str_mv |
cr |
hierarchy_parent_title |
Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2018 English Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2018 Title is part of eBook package: De Gruyter EBOOK PACKAGE Economics and Social Sciences 2018 English Title is part of eBook package: De Gruyter EBOOK PACKAGE Social Sciences 2018 Title is part of eBook package: De Gruyter Princeton University Press Complete eBook-Package 2018 |
is_hierarchy_title |
The Internet Trap : How the Digital Economy Builds Monopolies and Undermines Democracy / |
container_title |
Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2018 English |
author2_original_writing_str_mv |
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