The Digital Difference : : Media Technology and the Theory of Communication Effects / / W. Russell Neuman.

• Superior document: Title is part of eBook package: De Gruyter Harvard University Press Complete eBook-Package 2016
• VerfasserIn: Neuman, W. Russell,
• Place / Publishing House: Cambridge, MA : : Harvard University Press, , [2016]; ©2016
• Year of Publication: 2016
• Language: English
• Physical Description: 1 online resource (352 p.) :; 16 line illustrations, 17 tables
• Other title: Frontmatter --; Contents --; Prologue --; 1. The Propaganda Problem --; 2. The Prospect of Precision --; 3. The Paradox of Profusion --; 4. Pondering Polysemy --; 5. Predisposed to Polarization --; 6. The Politics of Pluralism --; 7. Public Policy --; 8. Praxis --; References --; Acknowledgments --; Index
• Format: Mode of access: Internet via World Wide Web.
• ISBN: 9780674969858; 9783110638585
• DOI: 10.4159/9780674969858
• Access: restricted access
• Hierarchical level: Monograph
• Statement of Responsibility: W. Russell Neuman.

W. Russell Neuman examines how the transition from the industrial-era media of one-way publishing and broadcasting to the two-way digital era of online search and social media has affected the dynamics of public life. The issues range from propaganda studies and Big Brother to information overload and Internet network neutrality.