Colonel Sanders and the American Dream / / Josh Ozersky.
From Aunt Jemima and Uncle Ben to the Jolly Green Giant and Ronald McDonald, corporate icons sell billions of dollars’ worth of products. But only one of them was ever a real person—Colonel Sanders of Kentucky Fried Chicken/KFC. From a 1930s roadside café in Corbin, Kentucky, Harland Sanders launche...
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Superior document: | Title is part of eBook package: De Gruyter University of Texas Press eBook-Package Backlist 2000-2013 |
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Place / Publishing House: | Austin : : University of Texas Press, , [2012] ©2012 |
Year of Publication: | 2012 |
Language: | English |
Series: | Discovering America
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Physical Description: | 1 online resource (156 p.) |
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Ozersky, Josh, author. aut http://id.loc.gov/vocabulary/relators/aut Colonel Sanders and the American Dream / Josh Ozersky. Austin : University of Texas Press, [2012] ©2012 1 online resource (156 p.) text txt rdacontent computer c rdamedia online resource cr rdacarrier text file PDF rda Discovering America Frontmatter -- Contents -- Acknowledgments -- Introduction -- 1 “It Looks Like You’ll Never Amount to Anything” -- 2 The Coming of the Colonel -- 3 Kentucky Fried Chicken Inc. -- 4 Barbarians at the Gate -- 5 Aftermath of the American Dream -- Notes -- Index restricted access http://purl.org/coar/access_right/c_16ec online access with authorization star From Aunt Jemima and Uncle Ben to the Jolly Green Giant and Ronald McDonald, corporate icons sell billions of dollars’ worth of products. But only one of them was ever a real person—Colonel Sanders of Kentucky Fried Chicken/KFC. From a 1930s roadside café in Corbin, Kentucky, Harland Sanders launched a fried chicken business that now circles the globe, serving “finger lickin’ good” chicken to more than twelve million people every day. But to get there, he had to give up control of his company and even his own image, becoming a mere symbol to people today who don’t know that Colonel Sanders was a very real human being. This book tells his story—the story of a dirt-poor striver with unlimited ambition who personified the American Dream. Acclaimed cultural historian Josh Ozersky defines the American Dream as being able to transcend your roots and create yourself as you see fit. Harland Sanders did exactly that. Forced at age ten to go to work to help support his widowed mother and sisters, he failed at job after job until he went into business for himself as a gas station/café/motel owner and finally achieved a comfortable, middle-class life. But then the interstate bypassed his business and, at sixty-five, Sanders went broke again. Packing his car with a pressure cooker and his secret blend of eleven herbs and spices, he began peddling the recipe for “Colonel Sanders’ Kentucky Fried Chicken” to small-town diners in exchange for a nickel for each chicken they sold. Ozersky traces the rise of Kentucky Fried Chicken from this unlikely beginning, telling the dramatic story of Sanders’ self-transformation into “The Colonel,” his truculent relationship with KFC management as their often-disregarded goodwill ambassador, and his equally turbulent afterlife as the world’s most recognizable commercial icon. Mode of access: Internet via World Wide Web. In English. Description based on online resource; title from PDF title page (publisher's Web site, viewed 26. Apr 2024) Restaurateurs United States Biography. BIOGRAPHY & AUTOBIOGRAPHY / General. bisacsh Title is part of eBook package: De Gruyter University of Texas Press eBook-Package Backlist 2000-2013 9783110745344 https://doi.org/10.7560/723825 https://www.degruyter.com/isbn/9780292737204 Cover https://www.degruyter.com/document/cover/isbn/9780292737204/original |
language |
English |
format |
eBook |
author |
Ozersky, Josh, Ozersky, Josh, |
spellingShingle |
Ozersky, Josh, Ozersky, Josh, Colonel Sanders and the American Dream / Discovering America Frontmatter -- Contents -- Acknowledgments -- Introduction -- 1 “It Looks Like You’ll Never Amount to Anything” -- 2 The Coming of the Colonel -- 3 Kentucky Fried Chicken Inc. -- 4 Barbarians at the Gate -- 5 Aftermath of the American Dream -- Notes -- Index |
author_facet |
Ozersky, Josh, Ozersky, Josh, |
author_variant |
j o jo j o jo |
author_role |
VerfasserIn VerfasserIn |
author_sort |
Ozersky, Josh, |
title |
Colonel Sanders and the American Dream / |
title_full |
Colonel Sanders and the American Dream / Josh Ozersky. |
title_fullStr |
Colonel Sanders and the American Dream / Josh Ozersky. |
title_full_unstemmed |
Colonel Sanders and the American Dream / Josh Ozersky. |
title_auth |
Colonel Sanders and the American Dream / |
title_alt |
Frontmatter -- Contents -- Acknowledgments -- Introduction -- 1 “It Looks Like You’ll Never Amount to Anything” -- 2 The Coming of the Colonel -- 3 Kentucky Fried Chicken Inc. -- 4 Barbarians at the Gate -- 5 Aftermath of the American Dream -- Notes -- Index |
title_new |
Colonel Sanders and the American Dream / |
title_sort |
colonel sanders and the american dream / |
series |
Discovering America |
series2 |
Discovering America |
publisher |
University of Texas Press, |
publishDate |
2012 |
physical |
1 online resource (156 p.) |
contents |
Frontmatter -- Contents -- Acknowledgments -- Introduction -- 1 “It Looks Like You’ll Never Amount to Anything” -- 2 The Coming of the Colonel -- 3 Kentucky Fried Chicken Inc. -- 4 Barbarians at the Gate -- 5 Aftermath of the American Dream -- Notes -- Index |
isbn |
9780292737204 9783110745344 |
genre_facet |
Biography. |
geographic_facet |
United States |
url |
https://doi.org/10.7560/723825 https://www.degruyter.com/isbn/9780292737204 https://www.degruyter.com/document/cover/isbn/9780292737204/original |
illustrated |
Not Illustrated |
dewey-hundreds |
600 - Technology |
dewey-tens |
640 - Home & family management |
dewey-ones |
647 - Management of public households |
dewey-full |
647.95092 |
dewey-sort |
3647.95092 |
dewey-raw |
647.95092 |
dewey-search |
647.95092 |
doi_str_mv |
10.7560/723825 |
oclc_num |
1286808500 |
work_keys_str_mv |
AT ozerskyjosh colonelsandersandtheamericandream |
status_str |
n |
ids_txt_mv |
(DE-B1597)586825 (OCoLC)1286808500 |
carrierType_str_mv |
cr |
hierarchy_parent_title |
Title is part of eBook package: De Gruyter University of Texas Press eBook-Package Backlist 2000-2013 |
is_hierarchy_title |
Colonel Sanders and the American Dream / |
container_title |
Title is part of eBook package: De Gruyter University of Texas Press eBook-Package Backlist 2000-2013 |
_version_ |
1806143135575703552 |
fullrecord |
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