Strategic analysis : processes and tools / / Andrea Beretta Zanoni.
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| Superior document: | Routledge research in strategic management ; 1 |
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| Year of Publication: | 2012 |
| Language: | English |
| Series: | Routledge research in strategic management ;
1. |
| Online Access: | |
| Physical Description: | x, 136 p. :; ill. |
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Table of Contents:
- Planning strategy
- Quantitative tools of strategic analysis
- Qualitative tools of strategic analysis
- The competitive structure
- Scenario analysis
- Competitive analysis
- Analysis of impacts.