Mastering story, community and influence : how to use social media to become a socialeader / / Jay Oatway.

"How to craft social media messaging that will engage your audience and make you a leader in your field From celebrated social media authority Jay Oatway, Tell It Well takes a different approach to social media by focusing on the message rather than the media itself. The book shows you how to u...

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Year of Publication:2012
Language:English
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Physical Description:xiii, 241 p.
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Table of Contents:
  • pt. 1. Story : tell it well
  • pt. 2. Community : wowing your audience
  • pt. 3. Influence : pulling back the curtain.