Marketing research with SAS enterprise guide / Kristof Coussement, Nathalie Demoulin and Karine Charry.
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| TeilnehmendeR: | |
| Year of Publication: | 2011 |
| Language: | English |
| Online Access: | |
| Physical Description: | xiv, 302 p. :; ill. |
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Table of Contents:
- Getting started with SAS enterprise guide
- Descriptive analysis
- Exploratory factor analysis
- Cluster analysis
- Hypothesis testing
- Correlations
- Regression analysis
- Discriminant analysis.