Gestion estrategica, innovacion y prospectiva en comunicacion : : bases, tecnicas y casos practicos / / Maria Sanchez Gonzalez ; prologo de Julio Terrados Cepeda.

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Superior document:Manuales Series
VerfasserIn:
TeilnehmendeR:
Place / Publishing House:Barcelona : : Editorial UOC,, [2018]
Ã2018
Year of Publication:2018
Language:Spanish
Series:Manuales (Editorial UOC)
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Physical Description:1 online resource (169 pages).
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ctrlnum (MiAaPQ)5007051821
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(OCoLC)1033534737
collection bib_alma
record_format marc
spelling Sanchez Gonzalez, Maria, author.
Gestion estrategica, innovacion y prospectiva en comunicacion : bases, tecnicas y casos practicos / Maria Sanchez Gonzalez ; prologo de Julio Terrados Cepeda.
Barcelona : Editorial UOC, [2018]
Ã2018
1 online resource (169 pages).
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Manuales Series
Includes bibliographical references.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Strategic planning.
Communication.
Communication in organizations.
Electronic books.
Terrados Cepeda, Julio, writer of foreword.
Print version: Sanchez Gonzalez, Maria. Gestion estrategica, innovacion y prospectiva en comunicacion : bases, tecnicas y casos practicos. Barcelona : Editorial UOC, c2018 169 pages Manuales (Editorial UOC) 9788491800446
ProQuest (Firm)
Manuales (Editorial UOC)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=7051821 Click to View
language Spanish
format eBook
author Sanchez Gonzalez, Maria,
spellingShingle Sanchez Gonzalez, Maria,
Gestion estrategica, innovacion y prospectiva en comunicacion : bases, tecnicas y casos practicos /
Manuales Series
author_facet Sanchez Gonzalez, Maria,
Terrados Cepeda, Julio,
author_variant g m s gm gms
author_role VerfasserIn
author2 Terrados Cepeda, Julio,
author2_variant c j t cj cjt
author2_role TeilnehmendeR
author_sort Sanchez Gonzalez, Maria,
title Gestion estrategica, innovacion y prospectiva en comunicacion : bases, tecnicas y casos practicos /
title_sub bases, tecnicas y casos practicos /
title_full Gestion estrategica, innovacion y prospectiva en comunicacion : bases, tecnicas y casos practicos / Maria Sanchez Gonzalez ; prologo de Julio Terrados Cepeda.
title_fullStr Gestion estrategica, innovacion y prospectiva en comunicacion : bases, tecnicas y casos practicos / Maria Sanchez Gonzalez ; prologo de Julio Terrados Cepeda.
title_full_unstemmed Gestion estrategica, innovacion y prospectiva en comunicacion : bases, tecnicas y casos practicos / Maria Sanchez Gonzalez ; prologo de Julio Terrados Cepeda.
title_auth Gestion estrategica, innovacion y prospectiva en comunicacion : bases, tecnicas y casos practicos /
title_new Gestion estrategica, innovacion y prospectiva en comunicacion :
title_sort gestion estrategica, innovacion y prospectiva en comunicacion : bases, tecnicas y casos practicos /
series Manuales Series
series2 Manuales Series
publisher Editorial UOC,
publishDate 2018
physical 1 online resource (169 pages).
isbn 9788491800460
9788491800446
callnumber-first H - Social Science
callnumber-subject HD - Industries, Land Use, Labor
callnumber-label HD30
callnumber-sort HD 230.28 S634 42018
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=7051821
illustrated Not Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.4012
dewey-sort 3658.4012
dewey-raw 658.4012
dewey-search 658.4012
oclc_num 1033534737
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