Comunicacion Pop : : Del Periodismo de Marca a la Marca Personal /

Comunicacion Pop : : Del Periodismo de Marca a la Marca Personal / / David Martinez Pradales.

Saved in:
Bibliographic Details
VerfasserIn:
Martinez Pradales, David,
Place / Publishing House:Barcelona, Spain : : Editorial UOC,, [2014]
Ã2014
Year of Publication:2014
Edition:First edition.
Language:Spanish
Series:Manuales Series
Online Access:
Physical Description:1 online resource (i, 128 pages).
Tags: Add Tag
No Tags, Be the first to tag this record!
id 5007015931
ctrlnum (MiAaPQ)5007015931
(Au-PeEL)EBL7015931
(OCoLC)896860569
collection bib_alma
record_format marc
spelling Martinez Pradales, David, author.
Comunicacion Pop : Del Periodismo de Marca a la Marca Personal / David Martinez Pradales.
First edition.
Barcelona, Spain : Editorial UOC, [2014]
Ã2014
1 online resource (i, 128 pages).
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Manuales Series
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Communication in marketing.
Online journalism.
Online social networks.
Electronic books.
Print version: Pradales, David Martinez. Comunicacion Pop : Del Periodismo de Marca a la Marca Personal. First edition. Barcelona, Spain : Editorial UOC, c2014 i, 128 pages Manuales Series 9788490642085
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=7015931 Click to View
language Spanish
format eBook
author Martinez Pradales, David,
spellingShingle Martinez Pradales, David,
Comunicacion Pop : Del Periodismo de Marca a la Marca Personal /
Manuales Series
author_facet Martinez Pradales, David,
author_variant p d m pd pdm
author_role VerfasserIn
author_sort Martinez Pradales, David,
title Comunicacion Pop : Del Periodismo de Marca a la Marca Personal /
title_sub Del Periodismo de Marca a la Marca Personal /
title_full Comunicacion Pop : Del Periodismo de Marca a la Marca Personal / David Martinez Pradales.
title_fullStr Comunicacion Pop : Del Periodismo de Marca a la Marca Personal / David Martinez Pradales.
title_full_unstemmed Comunicacion Pop : Del Periodismo de Marca a la Marca Personal / David Martinez Pradales.
title_auth Comunicacion Pop : Del Periodismo de Marca a la Marca Personal /
title_new Comunicacion Pop :
title_sort comunicacion pop : del periodismo de marca a la marca personal /
series Manuales Series
series2 Manuales Series
publisher Editorial UOC,
publishDate 2014
physical 1 online resource (i, 128 pages).
edition First edition.
isbn 9788490646359
9788490642085
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.123 P733 42014
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=7015931
illustrated Not Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.802
dewey-sort 3658.802
dewey-raw 658.802
dewey-search 658.802
oclc_num 896860569
work_keys_str_mv AT martinezpradalesdavid comunicacionpopdelperiodismodemarcaalamarcapersonal
status_str n
ids_txt_mv (MiAaPQ)5007015931
(Au-PeEL)EBL7015931
(OCoLC)896860569
carrierType_str_mv cr
is_hierarchy_title Comunicacion Pop : Del Periodismo de Marca a la Marca Personal /
marc_error Info : Unimarc and ISO-8859-1 translations identical, choosing ISO-8859-1. --- [ 856 : z ]
_version_ 1792331040580173824
fullrecord <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01732nam a2200421 i 4500</leader><controlfield tag="001">5007015931</controlfield><controlfield tag="003">MiAaPQ</controlfield><controlfield tag="005">20240112051717.0</controlfield><controlfield tag="006">m o d | </controlfield><controlfield tag="007">cr cnu||||||||</controlfield><controlfield tag="008">240112s2014 sp o 000 0 spa d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">9788490642085</subfield><subfield code="q">(print)</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9788490646359</subfield><subfield code="q">(electronic bk.)</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(MiAaPQ)5007015931</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(Au-PeEL)EBL7015931</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)896860569</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">MiAaPQ</subfield><subfield code="b">eng</subfield><subfield code="e">rda</subfield><subfield code="e">pn</subfield><subfield code="c">MiAaPQ</subfield><subfield code="d">MiAaPQ</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">HF5415.123</subfield><subfield code="b">.P733 2014</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.802</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Martinez Pradales, David,</subfield><subfield code="e">author.</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Comunicacion Pop :</subfield><subfield code="b">Del Periodismo de Marca a la Marca Personal /</subfield><subfield code="c">David Martinez Pradales.</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">First edition.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Barcelona, Spain :</subfield><subfield code="b">Editorial UOC,</subfield><subfield code="c">[2014]</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">Ã2014</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (i, 128 pages).</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">computer</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Manuales Series</subfield></datafield><datafield tag="588" ind1=" " ind2=" "><subfield code="a">Description based on print version record.</subfield></datafield><datafield tag="590" ind1=" " ind2=" "><subfield code="a">Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Communication in marketing.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Online journalism.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Online social networks.</subfield></datafield><datafield tag="655" ind1=" " ind2="4"><subfield code="a">Electronic books.</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Print version:</subfield><subfield code="a">Pradales, David Martinez.</subfield><subfield code="t">Comunicacion Pop : Del Periodismo de Marca a la Marca Personal.</subfield><subfield code="b">First edition.</subfield><subfield code="d">Barcelona, Spain : Editorial UOC, c2014 </subfield><subfield code="h">i, 128 pages </subfield><subfield code="k">Manuales Series </subfield><subfield code="z">9788490642085</subfield></datafield><datafield tag="797" ind1="2" ind2=" "><subfield code="a">ProQuest (Firm)</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=7015931</subfield><subfield code="z">Click to View</subfield></datafield></record></collection>

Similar Items