Making technology investments profitable : ROI road map from business case to value realization / / Jack M. Keen.

"A guide to getting the crucial business case right-every time Showing professionals how to calculate the value of typical budgeting and funding requests quickly and easily, Making Technology Investments Profitable, Second Edition applies the "Value Realization" process, using proven...

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Year of Publication:2011
Edition:2nd ed.
Language:English
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Physical Description:xxv, 294 p.
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