Comunicacion estrategica : : y su contribucion a la reputacion /

Comunicacion estrategica : : y su contribucion a la reputacion / / Paul A. Argenti ; prologo de Jose Luis Gonzalez-Besada.

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Bibliographic Details
Superior document:Coleccion Accion empresarial
VerfasserIn:
Argenti, Paul A.,
TeilnehmendeR:
Gonzalez-Besada, Jose Luis,
Place / Publishing House:Madrid, Espana : : Lid Editorial Empresarial S. L.,, [2014]
Ã2014
Year of Publication:2014
Language:Spanish
Series:Coleccion Accion empresarial.
Online Access:
Physical Description:1 online resource (455 pages) :; illustrations.
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id 5006883283
ctrlnum (MiAaPQ)5006883283
(Au-PeEL)EBL6883283
(OCoLC)1296428413
collection bib_alma
record_format marc
spelling Argenti, Paul A., author.
Comunicacion estrategica : y su contribucion a la reputacion / Paul A. Argenti ; prologo de Jose Luis Gonzalez-Besada.
Madrid, Espana : Lid Editorial Empresarial S. L., [2014]
Ã2014
1 online resource (455 pages) : illustrations.
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Coleccion Accion empresarial
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Business communication.
Communication in management.
Public relations Spain.
Electronic books.
Gonzalez-Besada, Jose Luis, writer of foreword.
Print version: Argenti, Paul A. Comunicacion estrategica : y su contribucion a la reputacion. Madrid, Espana : Lid Editorial Empresarial S. L., c2014 455 pages Coleccion Accion empresarial. 9788483569375
ProQuest (Firm)
Coleccion Accion empresarial.
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=6883283 Click to View
language Spanish
format eBook
author Argenti, Paul A.,
spellingShingle Argenti, Paul A.,
Comunicacion estrategica : y su contribucion a la reputacion /
Coleccion Accion empresarial
author_facet Argenti, Paul A.,
Gonzalez-Besada, Jose Luis,
author_variant p a a pa paa
author_role VerfasserIn
author2 Gonzalez-Besada, Jose Luis,
author2_variant j l g b jlg jlgb
author2_role TeilnehmendeR
author_sort Argenti, Paul A.,
title Comunicacion estrategica : y su contribucion a la reputacion /
title_sub y su contribucion a la reputacion /
title_full Comunicacion estrategica : y su contribucion a la reputacion / Paul A. Argenti ; prologo de Jose Luis Gonzalez-Besada.
title_fullStr Comunicacion estrategica : y su contribucion a la reputacion / Paul A. Argenti ; prologo de Jose Luis Gonzalez-Besada.
title_full_unstemmed Comunicacion estrategica : y su contribucion a la reputacion / Paul A. Argenti ; prologo de Jose Luis Gonzalez-Besada.
title_auth Comunicacion estrategica : y su contribucion a la reputacion /
title_new Comunicacion estrategica :
title_sort comunicacion estrategica : y su contribucion a la reputacion /
series Coleccion Accion empresarial
series2 Coleccion Accion empresarial
publisher Lid Editorial Empresarial S. L.,
publishDate 2014
physical 1 online resource (455 pages) : illustrations.
isbn 9788483569382
9788483569375
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5718
callnumber-sort HF 45718 A744 42014
genre Electronic books.
genre_facet Electronic books.
geographic_facet Spain.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=6883283
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.45
dewey-sort 3658.45
dewey-raw 658.45
dewey-search 658.45
oclc_num 1296428413
work_keys_str_mv AT argentipaula comunicacionestrategicaysucontribucionalareputacion
AT gonzalezbesadajoseluis comunicacionestrategicaysucontribucionalareputacion
status_str n
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carrierType_str_mv cr
hierarchy_parent_title Coleccion Accion empresarial
is_hierarchy_title Comunicacion estrategica : y su contribucion a la reputacion /
container_title Coleccion Accion empresarial
author2_original_writing_str_mv noLinkedField
marc_error Info : Unimarc and ISO-8859-1 translations identical, choosing ISO-8859-1. --- [ 856 : z ]
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