Beyond the consumption bubble / edited by Karin M. Ekstrom and Kay Glans.
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Superior document: | Routledge interpretive marketing research ; 13 |
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TeilnehmendeR: | |
Year of Publication: | 2011 |
Language: | English |
Series: | Routledge interpretive marketing research series ;
13. |
Online Access: | |
Physical Description: | xii, 262 p. :; ill. |
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Table of Contents:
- pt. 1. Editor's introduction
- pt. 2. A changing society
- pt. 3. Changing consumer roles
- pt. 4. The consumption bubble and beyond?