Net profit : how to succeed in digital business / / David Soskin.
"Online business can be a goldmine - or a minefield. David Soskin, former CEO of Cheapflights and Chairman of mySupermarket.co.uk, has faced all the problems thrown up by building a business on the Internet, and solved them. Here, he shows you how to: Convert a brilliant idea into something tha...
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Year of Publication: | 2010 |
Language: | English |
Online Access: | |
Physical Description: | xxv, 301 p. |
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Summary: | "Online business can be a goldmine - or a minefield. David Soskin, former CEO of Cheapflights and Chairman of mySupermarket.co.uk, has faced all the problems thrown up by building a business on the Internet, and solved them. Here, he shows you how to: Convert a brilliant idea into something that actually pays Get the funding you need to expand Build a great team of staff and advisers Keep the cash flowing Go global! Net Profit provides much needed inspiration and reassurance for would-be start ups and established businesses who want to do more online"-- "Online business is big again. Following the 2002-2003 dot com crash, there was a great deal of scepticism about the exuberance and hype that had led to the crash"-- |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 9780470660812 (hardback) 9780470971345 (electronic bk.) 9780470971352 (electronic bk.) 9780470973349 (electronic bk.) |
Hierarchical level: | Monograph |
Statement of Responsibility: | David Soskin. |