Investing in financial research : : a decision-making system for better results / / Cheryl Strauss Einhorn.
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| Place / Publishing House: | Ithaca ;, London : : Cornell University Press,, 2019. |
| Year of Publication: | 2019 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (249 pages) |
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Table of Contents:
- Foreword by Tony Blair
- Introduction : blue skies
- Origins of the AREA method
- Research like a cheetah
- How to use this book : the AREA journal, cheetah sheets, and thesis statements
- Cognitive biases and the AREA method
- AREA at work and critical concepts
- AREA=A : Absolute
- AREA=R : Relative
- AREA=E : Exploration
- AREA=E : Exploitation
- AREA=A : Analysis
- Warren Buffett and untangling your plate of spaghetti.