Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi.
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| Year of Publication: | 2011 |
| Language: | English |
| Online Access: | |
| Physical Description: | xi, 180 p. :; ill. |
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| Bibliography: | Includes bibliographical references (p. 171-176) and index. |
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| ISBN: | 9781420099966 (alk. paper) 9781420099973 (electronic bk.) |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi. |