Marketing in travel and tourism / Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod.
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| Year of Publication: | 2009 |
| Edition: | 4th ed. |
| Language: | English |
| Online Access: | |
| Physical Description: | xxv , 502 p. :; col. ill. |
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| 100 | 1 | |a Middleton, Victor T. C. | |
| 245 | 1 | 0 | |a Marketing in travel and tourism |h [electronic resource] / |c Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod. |
| 250 | |a 4th ed. | ||
| 260 | |a Amsterdam ; |a Boston ; |a London : |b Butterworth-Heinemann, |c 2009. | ||
| 300 | |a xxv , 502 p. : |b col. ill. | ||
| 504 | |a Includes bibliographical references (p. 487-491) and index. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Tourism |x Marketing. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Fyall, Alan. | |
| 700 | 1 | |a Morgan, Michael, |d 1948 Sept. 29- | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=534866 |z Click to View |