Intellectual property : : valuation, infringement, and joint venture strategies / / by Russell L. Parr.

• VerfasserIn: Parr, Russell L.,
• Place / Publishing House: Hoboken, New Jersey : : Wiley,, [2018]
• Year of Publication: 2018
• Edition: Fifth edition.
• Language: English
• Physical Description: 1 online resource (xx, 651 pages)
• Notes: Includes index.

Table of Contents

Introduction -- Intellectual properties definitions -- Intangible assets definitions -- Business enterprise - Section II : valuation -- Valuation principles -- Cost approach -- Market approach -- Income approach -- Risk adjusted income -- Valuation errors -- Early stage -- Special valuation situations - Section III : exploitation -- Exploitation strategies -- More exploitation strategies -- License negotiations & agreements -- Royalty rates for licensing -- 25% Rule -- Determining a royalty rate : an example -- Monitoring royalty payments -- Patent aggregators -- University licensing -- Joint ventures -- IP audit -- Organizing for the future -- Transfer pricing - Section IV : infringement damages -- Lost profits -- Entire market value rule -- Royalty rate and the Georgia-Pacific factors -- Evolving patent damages -- Trademark, copyright, & trade secret damages.