Bhartiya Media Vyavsay / / Vanita Kohali-Khandekara ; translator, Sachin Rathore.

The Indian Media Business, Fourth Edition gives you detailed analysis, perspective and information on eight segments of the media business in India-print, TV, film, radio, music, digital, outdoor, and events. It presents the business history, current dynamics, regulation, economics, technology, valu...

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Place / Publishing House:Los Angeles ;, London ;, New Delhi, India : : Sage Bhasha,, 2017.
Year of Publication:2017
Language:Hindi
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Physical Description:1 online resource (xxxviii, 418 pages)
Notes:On business policy of Indian mass media.
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Table of Contents:
  • Preface Special Credits The Future of Indian Media Print Television Film Music Radio Ooh Events References and Select Bibliography Index.