Teaching case studies - marketing and branding / / Jan-Philipp Buchler, Jennifer Decker.
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Place / Publishing House: | Berlin : : Logos Verlag,, [2017] 2017 |
Year of Publication: | 2017 |
Language: | English |
Series: | Applied Research on Strategic International Management ;
Band 2 |
Online Access: | |
Physical Description: | 1 online resource (194 pages). |
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(MiAaPQ)5005313468 (Au-PeEL)EBL5313468 (CaPaEBR)ebr11541673 (OCoLC)1028223623 |
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Decker, Jan-Philipp, author. Teaching case studies - marketing and branding / Jan-Philipp Buchler, Jennifer Decker. Berlin : Logos Verlag, [2017] 2017 1 online resource (194 pages). text txt rdacontent computer c rdamedia online resource cr rdacarrier Applied Research on Strategic International Management ; Band 2 Description based on print version record. Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. Teaching Case studies. Teaching Marketing. Teaching Branding. Electronic books. Decker, Jennifer, author. Print version: Buchler, Jennifer. Teaching case studies - marketing and branding. Berlin : Logos Verlag, c2017 194 pages Applied Research on Strategic International Management ; Band 2 9783832546359 ProQuest (Firm) https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=5313468 Click to View |
language |
English |
format |
eBook |
author |
Decker, Jan-Philipp, Decker, Jennifer, |
spellingShingle |
Decker, Jan-Philipp, Decker, Jennifer, Teaching case studies - marketing and branding / Applied Research on Strategic International Management ; |
author_facet |
Decker, Jan-Philipp, Decker, Jennifer, Decker, Jennifer, |
author_variant |
j p d jpd j d jd |
author_role |
VerfasserIn VerfasserIn |
author2 |
Decker, Jennifer, |
author2_role |
TeilnehmendeR |
author_sort |
Decker, Jan-Philipp, |
title |
Teaching case studies - marketing and branding / |
title_full |
Teaching case studies - marketing and branding / Jan-Philipp Buchler, Jennifer Decker. |
title_fullStr |
Teaching case studies - marketing and branding / Jan-Philipp Buchler, Jennifer Decker. |
title_full_unstemmed |
Teaching case studies - marketing and branding / Jan-Philipp Buchler, Jennifer Decker. |
title_auth |
Teaching case studies - marketing and branding / |
title_new |
Teaching case studies - marketing and branding / |
title_sort |
teaching case studies - marketing and branding / |
series |
Applied Research on Strategic International Management ; |
series2 |
Applied Research on Strategic International Management ; |
publisher |
Logos Verlag, |
publishDate |
2017 |
physical |
1 online resource (194 pages). |
isbn |
9783832592110 (e-book) 9783832546359 |
callnumber-first |
L - Education |
callnumber-subject |
LB - Theory and Practice of Education |
callnumber-label |
LB1025 |
callnumber-sort |
LB 41025.3 D435 42017 |
genre |
Electronic books. |
genre_facet |
Case studies. Electronic books. |
url |
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=5313468 |
illustrated |
Not Illustrated |
dewey-hundreds |
300 - Social sciences |
dewey-tens |
370 - Education |
dewey-ones |
371 - Schools & their activities; special education |
dewey-full |
371.102 |
dewey-sort |
3371.102 |
dewey-raw |
371.102 |
dewey-search |
371.102 |
oclc_num |
1028223623 |
work_keys_str_mv |
AT deckerjanphilipp teachingcasestudiesmarketingandbranding AT deckerjennifer teachingcasestudiesmarketingandbranding |
status_str |
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(MiAaPQ)5005313468 (Au-PeEL)EBL5313468 (CaPaEBR)ebr11541673 (OCoLC)1028223623 |
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is_hierarchy_title |
Teaching case studies - marketing and branding / |
author2_original_writing_str_mv |
noLinkedField |
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1792330983650885632 |
fullrecord |
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