Markenloyalitat in China : : Kulturelle und markenbeziehungstheoretische Determinanten / / Christian Knorle.
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| Place / Publishing House: | Berlin : : Logos Verlag,, 2011. |
| Year of Publication: | 2011 |
| Language: | German |
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| Physical Description: | 1 online resource (393 pages) |
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| ISBN: | 9783832527709 9783832598792 |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | Christian Knorle. |