Storytelling-case archetype decoding and assignment manual (SCADAM) / / by Arch G. Woodside, Suresh C. Sood.

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Bibliographic Details
Superior document:Advances in Culture, Tourism and Hospitality Research, Volume 11
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Place / Publishing House:Bingley, [England] : : Emerald,, 2016.
2016
Year of Publication:2016
Edition:First edition.
Language:English
Series:Advances in culture, tourism and hospitality research ; Volume 11.
Online Access:
Physical Description:1 online resource (389 pages).
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100 1 |a Woodside, Arch G.,  |e author. 
245 1 0 |a Storytelling-case archetype decoding and assignment manual (SCADAM) /  |c by Arch G. Woodside, Suresh C. Sood. 
250 |a First edition. 
264 1 |a Bingley, [England] :  |b Emerald,  |c 2016. 
264 4 |c 2016 
300 |a 1 online resource (389 pages). 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
490 1 |a Advances in Culture, Tourism and Hospitality Research,  |x 1871-3173 ;  |v Volume 11 
504 |a Includes bibliographical references. 
588 |a Description based on online resource; title from PDF title page (ebrary, viewed May 2, 2016). 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
600 1 0 |a Jung, C. G.  |q (Carl Gustav),  |d 1875-1961. 
650 0 |a Consumer behavior. 
650 0 |a Marketing  |x Psychological aspects. 
650 0 |a Consumers  |x Attitudes. 
650 0 |a Archetype (Psychology) 
655 4 |a Electronic books. 
700 1 |a Sood, Suresh C.,  |e author. 
776 0 8 |i Print version:  |a Woodside, Arch G.  |t Storytelling-case archetype decoding and assignment manual (SCADAM)  |b First edition.  |d Bingley, [England] : Emerald, c2016   |h xvi, 376 pages   |k Advances in culture, tourism and hospitality research ; Volume 11.  |z 9781785602177 
797 2 |a ProQuest (Firm) 
830 0 |a Advances in culture, tourism and hospitality research ;  |v Volume 11. 
856 4 0 |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4500563  |z Click to View