New mythologies in design and culture : : reading signs and symbols in the visual landscape / / Rebecca Houze.
"Taking as its point of departure Roland Barthes'classic series of essays, Mythologies, Rebecca Houze presents an exploration of signs and symbols in the visual landscape of postmodernity. In nine chapters Houze considers a range of contemporary phenomena, from the history of sustainabilit...
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Place / Publishing House: | New York : : Bloomsbury Academic,, 2016. |
Year of Publication: | 2016 |
Language: | English |
Online Access: | |
Physical Description: | 1 online resource (281 pages) :; illustrations |
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(MiAaPQ)5004442077 (Au-PeEL)EBL4442077 (CaPaEBR)ebr11171070 (OCoLC)945136131 |
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Houze, Rebecca, author. New mythologies in design and culture : reading signs and symbols in the visual landscape / Rebecca Houze. New York : Bloomsbury Academic, 2016. 1 online resource (281 pages) : illustrations text rdacontent computer rdamedia online resource rdacarrier Includes bibliographical references and index. Machine generated contents note: -- Acknowledgements -- List of Figures -- Introduction -- 1. Green -- 2. Gateway -- 3. Bull's-Eye! -- 4. I is for Indian -- 5. The False Mirror -- 6. One State Two State, Red State Blue State -- 7. DS -- 8. Sports and Leisure -- 9. The Grid -- Conclusion -- Index. "Taking as its point of departure Roland Barthes'classic series of essays, Mythologies, Rebecca Houze presents an exploration of signs and symbols in the visual landscape of postmodernity. In nine chapters Houze considers a range of contemporary phenomena, from the history of sustainability to the meaning of sports and children's building toys. Among the ubiquitous global trademarks she examines are BP, McDonald's, and Nike. What do these icons say to us today? What political and ideological messages are hidden beneath their surfaces? Taking the idea of myth in its broadest sense, the individual case studies employ a variety of analytic methods derived from linguistics, psychoanalysis, anthropology, sociology, and art history. In their eclecticism of approach they demonstrate the interdisciplinarity of design history and design studies. Just as Barthes' meditations on culture concentrated on his native France, New Mythologies is rooted in the author's experience of living and teaching in the United States. Houze's reflections encompass both contemporary American popular culture and the history of American industry, with reference to such foundational figures as Thomas Jefferson and Walt Disney. The collection provides a point of entry into today's complex postmodern or post-postmodern world, and suggests some ways of thinking about its meanings, and the lessons we might learn from it"-- Provided by publisher. Description based on print version record. Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. Communication in design United States. Design Social aspects United States. Signs and symbols United States. Electronic books. Print version: Houze, Rebecca. New mythologies in design and culture : reading signs and symbols in the visual landscape. New York : Bloomsbury Academic, 2016 9780857855213 ProQuest (Firm) https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4442077 Click to View |
language |
English |
format |
eBook |
author |
Houze, Rebecca, |
spellingShingle |
Houze, Rebecca, New mythologies in design and culture : reading signs and symbols in the visual landscape / Machine generated contents note: -- Acknowledgements -- List of Figures -- Introduction -- 1. Green -- 2. Gateway -- 3. Bull's-Eye! -- 4. I is for Indian -- 5. The False Mirror -- 6. One State Two State, Red State Blue State -- 7. DS -- 8. Sports and Leisure -- 9. The Grid -- Conclusion -- Index. |
author_facet |
Houze, Rebecca, |
author_variant |
r h rh |
author_role |
VerfasserIn |
author_sort |
Houze, Rebecca, |
title |
New mythologies in design and culture : reading signs and symbols in the visual landscape / |
title_sub |
reading signs and symbols in the visual landscape / |
title_full |
New mythologies in design and culture : reading signs and symbols in the visual landscape / Rebecca Houze. |
title_fullStr |
New mythologies in design and culture : reading signs and symbols in the visual landscape / Rebecca Houze. |
title_full_unstemmed |
New mythologies in design and culture : reading signs and symbols in the visual landscape / Rebecca Houze. |
title_auth |
New mythologies in design and culture : reading signs and symbols in the visual landscape / |
title_new |
New mythologies in design and culture : |
title_sort |
new mythologies in design and culture : reading signs and symbols in the visual landscape / |
publisher |
Bloomsbury Academic, |
publishDate |
2016 |
physical |
1 online resource (281 pages) : illustrations |
contents |
Machine generated contents note: -- Acknowledgements -- List of Figures -- Introduction -- 1. Green -- 2. Gateway -- 3. Bull's-Eye! -- 4. I is for Indian -- 5. The False Mirror -- 6. One State Two State, Red State Blue State -- 7. DS -- 8. Sports and Leisure -- 9. The Grid -- Conclusion -- Index. |
isbn |
9781474277716 (e-book) 9780857855213 |
callnumber-first |
N - Fine Arts |
callnumber-subject |
NK - Decorative Arts |
callnumber-label |
NK1510 |
callnumber-sort |
NK 41510 H675 42016 |
genre |
Electronic books. |
genre_facet |
Electronic books. |
geographic_facet |
United States. |
url |
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4442077 |
illustrated |
Illustrated |
dewey-hundreds |
700 - Arts & recreation |
dewey-tens |
740 - Drawing & decorative arts |
dewey-ones |
745 - Decorative arts |
dewey-full |
745.40973 |
dewey-sort |
3745.40973 |
dewey-raw |
745.40973 |
dewey-search |
745.40973 |
oclc_num |
945136131 |
work_keys_str_mv |
AT houzerebecca newmythologiesindesignandculturereadingsignsandsymbolsinthevisuallandscape |
status_str |
n |
ids_txt_mv |
(MiAaPQ)5004442077 (Au-PeEL)EBL4442077 (CaPaEBR)ebr11171070 (OCoLC)945136131 |
is_hierarchy_title |
New mythologies in design and culture : reading signs and symbols in the visual landscape / |
_version_ |
1792330905679822849 |
fullrecord |
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