The development of marketing management : the case of the USA, c. 1910-1940 /

The development of marketing management : the case of the USA, c. 1910-1940 / / Kazuo Usui.

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Bibliographic Details
Superior document:The history of retailing and consumption
:
ProQuest (Firm)
Usui, Kazuo, 1953-
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2008
Language:English
Series:History of retailing and consumption.
Online Access:
Physical Description:xii, 166 p. :; ill.
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100 1 |a Usui, Kazuo,  |d 1953- 
245 1 4 |a The development of marketing management  |h [electronic resource] :  |b the case of the USA, c. 1910-1940 /  |c Kazuo Usui. 
260 |a Aldershot, England ;  |a Burlington, VT :  |b Ashgate,  |c c2008. 
300 |a xii, 166 p. :  |b ill. 
490 1 |a The history of retailing and consumption 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Marketing  |z United States  |x Management  |x History  |y 20th century. 
650 0 |a Marketing  |z United States  |x History  |y 20th century. 
650 0 |a Marketing  |x Management  |v Case studies. 
655 4 |a Electronic books. 
710 2 |a ProQuest (Firm) 
830 0 |a History of retailing and consumption. 
856 4 0 |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=438967  |z Click to View 

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