Global advertising in a global culture / / Thomas H. P. Gould.

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Place / Publishing House:Lanham, [Maryland] : : Rowman & Littlefield,, 2016.
2016
Year of Publication:2016
Language:English
Online Access:
Physical Description:1 online resource (251 pages)
Notes:Includes index.
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(CaPaEBR)ebr11120732
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collection bib_alma
record_format marc
spelling Gould, Thomas H. P., 1953- author.
Global advertising in a global culture / Thomas H. P. Gould.
Lanham, [Maryland] : Rowman & Littlefield, 2016.
2016
1 online resource (251 pages)
text rdacontent
computer rdamedia
online resource rdacarrier
Includes index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Advertising History.
Internet advertising.
Globalization Social aspects.
Culture and globalization.
Electronic books.
Print version: Gould, Thomas H. P., 1953- Global advertising in a global culture. Lanham, [Maryland] : Rowman & Littlefield, c2016 approximately 251 pages 9780810886438 2015031862
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4088472 Click to View
language English
format eBook
author Gould, Thomas H. P., 1953-
spellingShingle Gould, Thomas H. P., 1953-
Global advertising in a global culture /
author_facet Gould, Thomas H. P., 1953-
author_variant t h p g thp thpg
author_role VerfasserIn
author_sort Gould, Thomas H. P., 1953-
title Global advertising in a global culture /
title_full Global advertising in a global culture / Thomas H. P. Gould.
title_fullStr Global advertising in a global culture / Thomas H. P. Gould.
title_full_unstemmed Global advertising in a global culture / Thomas H. P. Gould.
title_auth Global advertising in a global culture /
title_new Global advertising in a global culture /
title_sort global advertising in a global culture /
publisher Rowman & Littlefield,
publishDate 2016
physical 1 online resource (251 pages)
isbn 9780810886445 (e-book)
9780810886438
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5811
callnumber-sort HF 45811 G68 42016
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4088472
illustrated Not Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 659 - Advertising & public relations
dewey-full 659.1
dewey-sort 3659.1
dewey-raw 659.1
dewey-search 659.1
oclc_num 936859262
work_keys_str_mv AT gouldthomashp globaladvertisinginaglobalculture
status_str n
ids_txt_mv (MiAaPQ)5004088472
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is_hierarchy_title Global advertising in a global culture /
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