Flagship marketing

Flagship marketing / edited by Tony Kent and Reva Brown.

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ProQuest (Firm)
TeilnehmendeR:
Kent, Tony
Brown, Reva Berman, 1939-
ProQuest (Firm)
Year of Publication:2008
Language:English
Online Access:
Physical Description:xv, 224 p.
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spelling Flagship marketing [electronic resource] / edited by Tony Kent and Reva Brown.
Abingdon, Oxon ; New York, NY : Routledge, 2008.
xv, 224 p.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Flagship stores Marketing.
Branding (Marketing)
Place marketing.
Electronic books.
Kent, Tony (A. E.)
Brown, Reva Berman, 1939-
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=369082 Click to View
language English
format Electronic
eBook
author2 Kent, Tony
Brown, Reva Berman, 1939-
ProQuest (Firm)
author_facet Kent, Tony
Brown, Reva Berman, 1939-
ProQuest (Firm)
ProQuest (Firm)
author2_variant t k tk
r b b rb rbb
author2_fuller (A. E.)
author2_role TeilnehmendeR
TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Kent, Tony
title Flagship marketing
spellingShingle Flagship marketing
title_full Flagship marketing [electronic resource] / edited by Tony Kent and Reva Brown.
title_fullStr Flagship marketing [electronic resource] / edited by Tony Kent and Reva Brown.
title_full_unstemmed Flagship marketing [electronic resource] / edited by Tony Kent and Reva Brown.
title_auth Flagship marketing
title_new Flagship marketing
title_sort flagship marketing
publisher Routledge,
publishDate 2008
physical xv, 224 p.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5429
callnumber-sort HF 45429 F55 42008
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=369082
illustrated Not Illustrated
oclc_num 437236636
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AT proquestfirm flagshipmarketing
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is_hierarchy_title Flagship marketing
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