Deconstructing public relations : public relations criticism / / Thomas J. Mickey.
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| Superior document: | LEA's communication series |
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| TeilnehmendeR: | |
| Year of Publication: | 2003 |
| Language: | English |
| Series: | LEA's communication series.
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| Online Access: | |
| Physical Description: | vii, 167 p. :; ill. |
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Table of Contents:
- Machine generated contents note: 1 Why Deconstruct? 1
- 2 Cultural Studies Approach 5
- 3 Alcohol as Medicine 19
- 4 Representation of Woman 47
- 5 Selling the Internet 61
- 6 Garden According to Martha Stewart 79
- 7 A Community Relations Campaign 99
- 8 The Language of Mental Illness 109
- 9 The Ideology of an AIDS Prevention Campaign 121
- 10 The Monet Exhibit 141
- 11 Olympic Gold 151.