Millennial makeover : MySpace, YouTube, and the future of American politics / / Morley Winograd, Michael D. Hais.

Change in the 2008 election will cause another of our country's periodic political makeovers resulting from the coming of age of the Millennial Generation and the full emergence of the Internet-based communications technology that this generation uses so well.

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Year of Publication:2008
Language:English
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Physical Description:xviii, 309 p.
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100 1 |a Winograd, Morley. 
245 1 0 |a Millennial makeover  |h [electronic resource] :  |b MySpace, YouTube, and the future of American politics /  |c Morley Winograd, Michael D. Hais. 
260 |a New Brunswick, N.J. :  |b Rutgers University Press,  |c c2008. 
300 |a xviii, 309 p. 
504 |a Includes bibliographical references (p. 269-278) and index. 
505 0 |a The rise and fall of political parties in America -- Idealist and civic eras in American history -- Politicians love to talk -- Meet the millennials -- Millennials will spearhead the coming political realignment -- The realignment begins -- Winning without the mother's milk of politics -- The technology tsunami -- Social networks will change America's political map -- Winning the technology arms race -- Triggering a new America -- Who will party with whom? -- Who will lead the realignment? -- Rebuilding America's civic infrastructure -- Public policy in a millennial era. 
520 |a Change in the 2008 election will cause another of our country's periodic political makeovers resulting from the coming of age of the Millennial Generation and the full emergence of the Internet-based communications technology that this generation uses so well. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Political participation  |x Technological innovations  |z United States. 
650 0 |a Online social networks  |x Political aspects  |z United States. 
650 0 |a Blogs  |x Political aspects  |z United States. 
650 0 |a Voting research  |z United States. 
650 0 |a Political parties  |z United States. 
651 0 |a United States  |x Politics and government  |x Blogs. 
651 0 |a United States  |x Politics and government  |y 2001-2009. 
655 4 |a Electronic books. 
700 1 |a Hais, Michael D.,  |d 1943- 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=348832  |z Click to View