Table of Contents: What really matters

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Bibliographic Details
:	ProQuest (Firm) Pepper, John, 1938-
TeilnehmendeR:	ProQuest (Firm)
Year of Publication:	2007
Edition:	1st Yale University Press ed.
Language:	English
Online Access:	https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3420354
Physical Description:	xii, 305 p. :; ill.
Notes:	"Material from this book was first published in an earlier edition by Procter & Gamble in 2005"--T.p. verso. Perspectives from the president, CEO, and chairman of Procter & Gamble.
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Table of Contents:

Introduction: My early years in business
Foundations for success. Creating leadership brands-and keeping them young ; Let the consumer decide ; Going for the big win
Staying in the lead. The rewards of doing good ; The power of community
How we live our lives. A passionate sense of ownership ; The benefits of diversity and the challenge of achieving it ; A personal model for living ; A family affair
Conclusion: Enduring values in an age of innovation
Appendix 1: Biographies of key leaders
Appendix 2: Redesigning your organizational structure to achieve your purpose.