Updating the USDA national breastfeeding campaign : workshop summary / / Paula Tarnapol Whitacre and Sheila Moats, rapporteurs ; Institute of Medicine of the National Academies.
Support for breastfeeding has been a priority of the WIC program since its inception in the 1970s. The Loving Support Makes Breastfeeding Work campaign, which the U.S. Department of Agriculture's (USDA) Food and Nutrition Services launched in 1997, emphasizes key components needed for a breastf...
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Year of Publication: | 2011 |
Language: | English |
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Physical Description: | ix, 114 p. :; ill. (some col.), col. maps. |
Notes: | "Food and Nutrition Board." |
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Updating the USDA National Breatfeeding Campaign: Loving Support Makes Breatfeeding Work (2011 : Washington, D.C.) Updating the USDA national breastfeeding campaign [electronic resource] : workshop summary / Paula Tarnapol Whitacre and Sheila Moats, rapporteurs ; Institute of Medicine of the National Academies. Updating the United States Department of Agriculture national breastfeeding campaign Washington, D.C. : National Academies Press, c2011. ix, 114 p. : ill. (some col.), col. maps. "Food and Nutrition Board." Includes bibliographical references. Opening session -- What has changed? -- Lessons learned from other social marketing and breastfeeding campaigns -- Where does the breastfeeding campaign go from here? -- Responses and concluding remarks. Support for breastfeeding has been a priority of the WIC program since its inception in the 1970s. The Loving Support Makes Breastfeeding Work campaign, which the U.S. Department of Agriculture's (USDA) Food and Nutrition Services launched in 1997, emphasizes key components needed for a breastfeeding mother to be successful. More than a decade after the campaign began, USDA wants to update it, taking into account changes in the WIC program, participants, and technology. On April 26, 2011, the IOM hosted a workshop to bring together experts to discuss what has changed since Loving Support began, lessons learned from other public health campaigns, and suggestions for where to take the campaign in the future-- source other than the Library of Congress. Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. Breastfeeding United States Congresses. Breastfeeding Economic aspects United States Congresses. Breastfeeding promotion United States Congresses. Poor women Education United States Congresses. Infants Nutrition Congresses. Health promotion United States Congresses. Nuclear facilities United States Congresses. Electronic books. Whitacre, Paula. Moats, Sheila A. Institute of Medicine (U.S.) Institute of Medicine (U.S.). Food and Nutrition Board. ProQuest (Firm) https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3378913 Click to View |
language |
English |
format |
Electronic Conference Proceeding eBook |
author2 |
Whitacre, Paula. Moats, Sheila A. Institute of Medicine (U.S.) Institute of Medicine (U.S.). Food and Nutrition Board. ProQuest (Firm) |
author_facet |
Whitacre, Paula. Moats, Sheila A. Institute of Medicine (U.S.) Institute of Medicine (U.S.). Food and Nutrition Board. ProQuest (Firm) Updating the USDA National Breatfeeding Campaign: Loving Support Makes Breatfeeding Work Washington, D.C.) Institute of Medicine (U.S.) Institute of Medicine (U.S.). Food and Nutrition Board. ProQuest (Firm) |
author2_variant |
p w pw s a m sa sam |
author2_role |
TeilnehmendeR TeilnehmendeR TeilnehmendeR TeilnehmendeR TeilnehmendeR |
author_corporate |
Updating the USDA National Breatfeeding Campaign: Loving Support Makes Breatfeeding Work Washington, D.C.) Institute of Medicine (U.S.) Institute of Medicine (U.S.). Food and Nutrition Board. ProQuest (Firm) |
author_sort |
Updating the USDA National Breatfeeding Campaign: Loving Support Makes Breatfeeding Work Washington, D.C.) |
title |
Updating the USDA national breastfeeding campaign workshop summary / |
spellingShingle |
Updating the USDA national breastfeeding campaign workshop summary / Opening session -- What has changed? -- Lessons learned from other social marketing and breastfeeding campaigns -- Where does the breastfeeding campaign go from here? -- Responses and concluding remarks. |
title_sub |
workshop summary / |
title_full |
Updating the USDA national breastfeeding campaign [electronic resource] : workshop summary / Paula Tarnapol Whitacre and Sheila Moats, rapporteurs ; Institute of Medicine of the National Academies. |
title_fullStr |
Updating the USDA national breastfeeding campaign [electronic resource] : workshop summary / Paula Tarnapol Whitacre and Sheila Moats, rapporteurs ; Institute of Medicine of the National Academies. |
title_full_unstemmed |
Updating the USDA national breastfeeding campaign [electronic resource] : workshop summary / Paula Tarnapol Whitacre and Sheila Moats, rapporteurs ; Institute of Medicine of the National Academies. |
title_auth |
Updating the USDA national breastfeeding campaign workshop summary / |
title_alt |
Updating the United States Department of Agriculture national breastfeeding campaign |
title_new |
Updating the USDA national breastfeeding campaign |
title_sort |
updating the usda national breastfeeding campaign workshop summary / |
publisher |
National Academies Press, |
publishDate |
2011 |
physical |
ix, 114 p. : ill. (some col.), col. maps. |
contents |
Opening session -- What has changed? -- Lessons learned from other social marketing and breastfeeding campaigns -- Where does the breastfeeding campaign go from here? -- Responses and concluding remarks. |
callnumber-first |
R - Medicine |
callnumber-subject |
RJ - Pediatrics |
callnumber-label |
RJ216 |
callnumber-sort |
RJ 3216 U64 42011 |
genre |
Electronic books. |
genre_facet |
Congresses. Electronic books. |
geographic_facet |
United States |
url |
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3378913 |
illustrated |
Illustrated |
oclc_num |
923284828 |
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