Advertising : types, trends and controversies / / Evelyn P. Mann, editor.
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Year of Publication: | 2012 |
Language: | English |
Series: | Advertising : media, marketing and consumer demands
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Online Access: | |
Physical Description: | xi, 144 p. :; ill. (some col.). |
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Bibliography: | Includes bibliographical references and index. |
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ISBN: | 9781613246795 (hardcover : alk. paper) 9781620816790 (electronic bk.) |
Hierarchical level: | Monograph |
Statement of Responsibility: | Evelyn P. Mann, editor. |