Brand management for international hotels

Brand management for international hotels / Maria Patricia.

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ProQuest (Firm)
Patricia, Maria.
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2009
Edition:1st ed.
Language:English
Online Access:
Physical Description:1 v. (unpaged) :; col. ill.
Notes:Cover title.
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record_format marc
spelling Patricia, Maria.
Brand management for international hotels [electronic resource] / Maria Patricia.
1st ed.
Chandni Chowk, Delhi : Global Media, 2009.
1 v. (unpaged) : col. ill.
Cover title.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Hospitality industry Marketing.
Branding (Marketing)
Product management.
Brand loyalty.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3010962 Click to View
language English
format Electronic
eBook
author Patricia, Maria.
spellingShingle Patricia, Maria.
Brand management for international hotels
author_facet Patricia, Maria.
ProQuest (Firm)
ProQuest (Firm)
author_variant m p mp
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Patricia, Maria.
title Brand management for international hotels
title_full Brand management for international hotels [electronic resource] / Maria Patricia.
title_fullStr Brand management for international hotels [electronic resource] / Maria Patricia.
title_full_unstemmed Brand management for international hotels [electronic resource] / Maria Patricia.
title_auth Brand management for international hotels
title_new Brand management for international hotels
title_sort brand management for international hotels
publisher Global Media,
publishDate 2009
physical 1 v. (unpaged) : col. ill.
edition 1st ed.
callnumber-first T - Technology
callnumber-subject TX - Home Economics
callnumber-label TX911
callnumber-sort TX 3911.3 M3 P38 42009
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3010962
illustrated Illustrated
oclc_num 923633540
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is_hierarchy_title Brand management for international hotels
author2_original_writing_str_mv noLinkedField
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