New product development and delivery : ensuring successful products through integrated process management / / Dale Brethauer.

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Year of Publication:2002
Language:English
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Physical Description:xvi, 192 p. :; ill.
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100 1 |a Brethauer, Dale M. 
245 1 0 |a New product development and delivery  |h [electronic resource] :  |b ensuring successful products through integrated process management /  |c Dale Brethauer. 
260 |a New York :  |b AMACOM,  |c c2002. 
300 |a xvi, 192 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a New products  |x Marketing. 
655 4 |a Electronic books. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3001734  |z Click to View