Marketing management in Australasia / guest editor, Aron O'Cass.
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Year of Publication: | 2003 |
Language: | English |
Series: | European journal of marketing ;
v.37, no. 3/4 |
Online Access: | |
Physical Description: | 282 p. |
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ISBN: | 0861767950 |
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Hierarchical level: | Monograph |
Statement of Responsibility: | guest editor, Aron O'Cass. |