Successful marketing strategy for high-tech firms / Eric Viardot.

Saved in:
Bibliographic Details
Superior document:Artech House technology management and professional development library
:
TeilnehmendeR:
Year of Publication:2004
Edition:2nd ed.
Language:English
Series:Artech House professional development and technology management library.
Online Access:
Physical Description:xvi 304 p. :; ill.
Tags: Add Tag
No Tags, Be the first to tag this record!
id 500227677
ctrlnum (MiAaPQ)500227677
(Au-PeEL)EBL227677
(CaPaEBR)ebr10082008
(OCoLC)475934904
collection bib_alma
fullrecord <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01363nam a2200349Ia 4500</leader><controlfield tag="001">500227677</controlfield><controlfield tag="003">MiAaPQ</controlfield><controlfield tag="005">20200520144314.0</controlfield><controlfield tag="006">m o d | </controlfield><controlfield tag="007">cr cn|||||||||</controlfield><controlfield tag="008">980908s2004 maua sb 001 0 eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">1580537014</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(MiAaPQ)500227677</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(Au-PeEL)EBL227677</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(CaPaEBR)ebr10082008</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)475934904</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">MiAaPQ</subfield><subfield code="c">MiAaPQ</subfield><subfield code="d">MiAaPQ</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">HC79.H53</subfield><subfield code="b">V5 2004</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Viardot, Eric.</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Successful marketing strategy for high-tech firms</subfield><subfield code="h">[electronic resource] /</subfield><subfield code="c">Eric Viardot.</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">2nd ed.</subfield></datafield><datafield tag="260" ind1=" " ind2=" "><subfield code="a">Boston, Mass. :</subfield><subfield code="b">Artech House,</subfield><subfield code="c">c2004.</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">xvi 304 p. :</subfield><subfield code="b">ill.</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">Artech House technology management and professional development library</subfield></datafield><datafield tag="504" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index.</subfield></datafield><datafield tag="533" ind1=" " ind2=" "><subfield code="a">Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">High technology</subfield><subfield code="x">Marketing.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Technological innovations</subfield><subfield code="x">Marketing.</subfield></datafield><datafield tag="655" ind1=" " ind2="4"><subfield code="a">Electronic books.</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">ProQuest (Firm)</subfield></datafield><datafield tag="830" ind1=" " ind2="0"><subfield code="a">Artech House professional development and technology management library.</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=227677</subfield><subfield code="z">Click to View</subfield></datafield></record></collection>
record_format marc
spelling Viardot, Eric.
Successful marketing strategy for high-tech firms [electronic resource] / Eric Viardot.
2nd ed.
Boston, Mass. : Artech House, c2004.
xvi 304 p. : ill.
Artech House technology management and professional development library
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
High technology Marketing.
Technological innovations Marketing.
Electronic books.
ProQuest (Firm)
Artech House professional development and technology management library.
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=227677 Click to View
language English
format Electronic
eBook
author Viardot, Eric.
spellingShingle Viardot, Eric.
Successful marketing strategy for high-tech firms
Artech House technology management and professional development library
author_facet Viardot, Eric.
ProQuest (Firm)
ProQuest (Firm)
author_variant e v ev
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Viardot, Eric.
title Successful marketing strategy for high-tech firms
title_full Successful marketing strategy for high-tech firms [electronic resource] / Eric Viardot.
title_fullStr Successful marketing strategy for high-tech firms [electronic resource] / Eric Viardot.
title_full_unstemmed Successful marketing strategy for high-tech firms [electronic resource] / Eric Viardot.
title_auth Successful marketing strategy for high-tech firms
title_new Successful marketing strategy for high-tech firms
title_sort successful marketing strategy for high-tech firms
series Artech House technology management and professional development library
series2 Artech House technology management and professional development library
publisher Artech House,
publishDate 2004
physical xvi 304 p. : ill.
edition 2nd ed.
callnumber-first H - Social Science
callnumber-subject HC - Economic History and Conditions
callnumber-label HC79
callnumber-sort HC 279 H53 V5 42004
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=227677
illustrated Illustrated
oclc_num 475934904
work_keys_str_mv AT viardoteric successfulmarketingstrategyforhightechfirms
AT proquestfirm successfulmarketingstrategyforhightechfirms
status_str n
ids_txt_mv (MiAaPQ)500227677
(Au-PeEL)EBL227677
(CaPaEBR)ebr10082008
(OCoLC)475934904
hierarchy_parent_title Artech House technology management and professional development library
is_hierarchy_title Successful marketing strategy for high-tech firms
container_title Artech House technology management and professional development library
author2_original_writing_str_mv noLinkedField
_version_ 1792330670455914496