Endowment building / Diana S. Newman.
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| Year of Publication: | 2005 |
| Language: | English |
| Series: | AFP fund development series: nonprofit essentials
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| Online Access: | |
| Physical Description: | xxiv, 239 p. |
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Table of Contents:
- Understanding endowment
- Preplanning and assessing readiness for endowment
- Developing the case for support and the endowment action program
- Identifying, cultivating, and soliciting prospective donors
- Managing, investing, and establishing policies
- Caring for donors and the people they trust
- Marketing the endowment
- Measuring success.