'Ad'apting to markets : : repackaging commecials in Indian languages /

'Ad'apting to markets : : repackaging commecials in Indian languages / / Sunitha Srinivas C.

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Sunitha Srinivas, C.,
Place / Publishing House:New Delhi, India ;, Thousand Oaks, Ventura County, California ;, Singapore : : SAGE,, 2015.
2015
Year of Publication:2015
Language:English
Online Access:
Physical Description:1 online resource (229 pages)
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id 5002120683
ctrlnum (MiAaPQ)5002120683
(Au-PeEL)EBL2120683
(CaPaEBR)ebr11081648
(CaONFJC)MIL817060
(OCoLC)916951528
collection bib_alma
record_format marc
spelling Sunitha Srinivas, C., author.
'Ad'apting to markets : repackaging commecials in Indian languages / Sunitha Srinivas C.
New Delhi, India ; Thousand Oaks, Ventura County, California ; Singapore : SAGE, 2015.
2015
1 online resource (229 pages)
text rdacontent
computer rdamedia
online resource rdacarrier
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Advertising India.
Advertising Language.
Psycholinguistics.
Sales promotion.
Electronic books.
Print version: Sunitha Srinivas, C. 'Ad'apting to markets : repackaging commecials in Indian languages. New Delhi, India ; Thousand Oaks, Ventura County, California ; Singapore : SAGE, c2015 215 pages 9789351502401 2015010158
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=2120683 Click to View
language English
format eBook
author Sunitha Srinivas, C.,
spellingShingle Sunitha Srinivas, C.,
'Ad'apting to markets : repackaging commecials in Indian languages /
author_facet Sunitha Srinivas, C.,
author_variant s c s sc scs
author_role VerfasserIn
author_sort Sunitha Srinivas, C.,
title 'Ad'apting to markets : repackaging commecials in Indian languages /
title_sub repackaging commecials in Indian languages /
title_full 'Ad'apting to markets : repackaging commecials in Indian languages / Sunitha Srinivas C.
title_fullStr 'Ad'apting to markets : repackaging commecials in Indian languages / Sunitha Srinivas C.
title_full_unstemmed 'Ad'apting to markets : repackaging commecials in Indian languages / Sunitha Srinivas C.
title_auth 'Ad'apting to markets : repackaging commecials in Indian languages /
title_new 'Ad'apting to markets :
title_sort 'ad'apting to markets : repackaging commecials in indian languages /
publisher SAGE,
publishDate 2015
physical 1 online resource (229 pages)
isbn 9789351502418
9789351502401
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5813
callnumber-sort HF 45813 I4 S865 42015
genre Electronic books.
genre_facet Electronic books.
geographic_facet India.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=2120683
illustrated Not Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 659 - Advertising & public relations
dewey-full 659.10954
dewey-sort 3659.10954
dewey-raw 659.10954
dewey-search 659.10954
oclc_num 916951528
work_keys_str_mv AT sunithasrinivasc adaptingtomarketsrepackagingcommecialsinindianlanguages
status_str n
ids_txt_mv (MiAaPQ)5002120683
(Au-PeEL)EBL2120683
(CaPaEBR)ebr11081648
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is_hierarchy_title 'Ad'apting to markets : repackaging commecials in Indian languages /
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