Sales ethics : : how to sell effectively while doing the right thing / / Alice Alessandri and Alberto Aleo.

Do ethics pay? In an attempt to answer this question, the authors analyze the economic theories that might rehabilitate ethics in the world of sales and turn them into an effective tool for conducting negotiations. This book proposes a bottom-up approach that starts from an analysis of sales activit...

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Bibliographic Details
Superior document:Giving voice to values on business ethics and corporate social responsibility collection,
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Place / Publishing House:New York, New York (222 East 46th Street, New York, NY 10017) : : Business Expert Press,, 2015.
Year of Publication:2015
Edition:First edition.
Language:English
Series:Giving voice to values on business ethics and corporate social responsibility collection.
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Physical Description:1 online resource (xxiv, 212 pages)
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