Managerial economics : : tools for analyzing business strategy / / Thomas J. Webster.
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Place / Publishing House: | Lanham : : Lexington Books,, [2015] 2015 |
Year of Publication: | 2015 |
Language: | English |
Online Access: | |
Physical Description: | 1 online resource (443 pages) :; illustrations |
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Table of Contents:
- Managerial economics and strategy
- Demand and supply
- Elasticity
- Production and cost
- Profit maximization
- Corporate structure and culture
- Industry organization
- Perfect competition and monopoly
- Imperfect competition
- Thinking strategically
- Pricing strategies
- Bargaining
- Economics of information
- Contracts
- Auctions
- Networks
- Glossary
- References
- Index.