Marketing the museum / Fiona McLean.
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| TeilnehmendeR: | |
| Year of Publication: | 1997 |
| Language: | English |
| Online Access: | |
| Physical Description: | 257 p. :; ill. |
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| 008 | 960425s1997 enka sb 001 0 eng d | ||
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| 020 | |z 0203033663 | ||
| 020 | |z 0415103924 (alk. paper) | ||
| 020 | |z 0415152933 (pbk. : alk. paper) | ||
| 035 | |a (MiAaPQ)500166763 | ||
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| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a AM121 |b .M4 1997 | |
| 082 | 0 | 4 | |a 069/.5 |2 20 |
| 100 | 1 | |a McLean, Fiona, |d 1961- | |
| 245 | 1 | 0 | |a Marketing the museum |h [electronic resource] / |c Fiona McLean. |
| 260 | |a London ; |a New York : |b Routledge, |c 1997. | ||
| 300 | |a 257 p. : |b ill. | ||
| 504 | |a Includes bibliographical references (p. 232-245) and index. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Museums |x Marketing. | |
| 650 | 0 | |a Museums |x Management. | |
| 655 | 4 | |a Electronic books. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=166763 |z Click to View |