Obstructive marketing : : restricting distribution of products and services in the age of asymmetric warfare / / Maitland Hyslop.
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| Place / Publishing House: | Burlington : : Gower,, [2014] 2014 |
| Year of Publication: | 2014 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (362 pages) :; illustrations |
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Table of Contents:
- List of figures
- List of tables
- Acknowledgement
- Preface
- Introduction and definition
- "Obstructive marketing" : origins
- "Obstructive marketing" challenges
- Context
- Risk and dependency
- Asymmetric warfare
- The effect of the capital markets and sovereign wealth funds
- "Obstructive marketing" and asymmetric warfare : asymmetric obstructive marketing
- Protecting against "obstructive marketing"
- Summary
- The future
- Appendix a
- Bibliography
- Index.