AUDIENCE : : marketing in the age of subscribers, fans & followers /

AUDIENCE : : marketing in the age of subscribers, fans & followers / / Jeffrey K. Rohrs.

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Rohrs, Jeffrey K.
Place / Publishing House:Hoboken, New Jersey : : Wiley,, [2014]
2014
Year of Publication:2014
Language:English
Online Access:
Physical Description:1 online resource (290 pages) :; illustrations
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record_format marc
spelling Rohrs, Jeffrey K.
AUDIENCE : marketing in the age of subscribers, fans & followers / Jeffrey K. Rohrs.
Hoboken, New Jersey : Wiley, [2014]
2014
1 online resource (290 pages) : illustrations
text rdacontent
computer rdamedia
online resource rdacarrier
Includes bibliographical references and index.
Description based on online resource; title from PDF title page (ebrary, viewed November 22, 2013).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Internet marketing.
Social media.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1547075 Click to View
language English
format eBook
author Rohrs, Jeffrey K.
spellingShingle Rohrs, Jeffrey K.
AUDIENCE : marketing in the age of subscribers, fans & followers /
author_facet Rohrs, Jeffrey K.
author_variant j k r jk jkr
author_sort Rohrs, Jeffrey K.
title AUDIENCE : marketing in the age of subscribers, fans & followers /
title_sub marketing in the age of subscribers, fans & followers /
title_full AUDIENCE : marketing in the age of subscribers, fans & followers / Jeffrey K. Rohrs.
title_fullStr AUDIENCE : marketing in the age of subscribers, fans & followers / Jeffrey K. Rohrs.
title_full_unstemmed AUDIENCE : marketing in the age of subscribers, fans & followers / Jeffrey K. Rohrs.
title_auth AUDIENCE : marketing in the age of subscribers, fans & followers /
title_new AUDIENCE :
title_sort audience : marketing in the age of subscribers, fans & followers /
publisher Wiley,
publishDate 2014
physical 1 online resource (290 pages) : illustrations
isbn 9781118825563
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.1265 R64 42014
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1547075
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.872
dewey-sort 3658.872
dewey-raw 658.872
dewey-search 658.872
oclc_num 863823702
work_keys_str_mv AT rohrsjeffreyk audiencemarketingintheageofsubscribersfansfollowers
status_str n
ids_txt_mv (MiAaPQ)5001547075
(Au-PeEL)EBL1547075
(CaPaEBR)ebr10798089
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(OCoLC)863823702
is_hierarchy_title AUDIENCE : marketing in the age of subscribers, fans & followers /
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