Experience design : a framework for integrating brand, experience, and value /

Experience design : a framework for integrating brand, experience, and value / / Patrick Newbery, Kevin Farnham.

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ProQuest (Firm)
Newbery, Patrick.
TeilnehmendeR:
Farnham, Kevin.
ProQuest (Firm)
Year of Publication:2013
Language:English
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Physical Description:vii, 232 p. :; col. ill.
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(OCoLC)858934915
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record_format marc
spelling Newbery, Patrick.
Experience design [electronic resource] : a framework for integrating brand, experience, and value / Patrick Newbery, Kevin Farnham.
Hoboken, N.J. : John Wiley & Sons, Inc., 2013.
vii, 232 p. : col. ill.
Includes bibliographical references and index.
section I. Context -- section II. Frameworks and tools -- section III. Moving forward.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Product design.
Industrial design.
Electronic books.
Farnham, Kevin.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1469454 Click to View
language English
format Electronic
eBook
author Newbery, Patrick.
spellingShingle Newbery, Patrick.
Experience design a framework for integrating brand, experience, and value /
section I. Context -- section II. Frameworks and tools -- section III. Moving forward.
author_facet Newbery, Patrick.
Farnham, Kevin.
ProQuest (Firm)
ProQuest (Firm)
author_variant p n pn
author2 Farnham, Kevin.
ProQuest (Firm)
author2_variant k f kf
author2_role TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Newbery, Patrick.
title Experience design a framework for integrating brand, experience, and value /
title_sub a framework for integrating brand, experience, and value /
title_full Experience design [electronic resource] : a framework for integrating brand, experience, and value / Patrick Newbery, Kevin Farnham.
title_fullStr Experience design [electronic resource] : a framework for integrating brand, experience, and value / Patrick Newbery, Kevin Farnham.
title_full_unstemmed Experience design [electronic resource] : a framework for integrating brand, experience, and value / Patrick Newbery, Kevin Farnham.
title_auth Experience design a framework for integrating brand, experience, and value /
title_new Experience design
title_sort experience design a framework for integrating brand, experience, and value /
publisher John Wiley & Sons, Inc.,
publishDate 2013
physical vii, 232 p. : col. ill.
contents section I. Context -- section II. Frameworks and tools -- section III. Moving forward.
isbn 9781118728567 (electronic bk.)
callnumber-first T - Technology
callnumber-subject TS - Manufactures
callnumber-label TS171
callnumber-sort TS 3171 N49 42013
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1469454
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.5/752
dewey-sort 3658.5 3752
dewey-raw 658.5/752
dewey-search 658.5/752
oclc_num 858934915
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is_hierarchy_title Experience design a framework for integrating brand, experience, and value /
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