Media management and economics research in a transmedia environment : papers from the 2012 broadcast education association research symposium / / symposium chair/editor by Alan B. Albarran.
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Year of Publication: | 2013 |
Language: | English |
Series: | Electronic media research series
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Online Access: | |
Physical Description: | 1 online resource (xv, 278 p.). |
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020 | |z 9780415818155 | ||
020 | |a 9780203538326 (electronic bk.) | ||
035 | |a (MiAaPQ)5001323314 | ||
035 | |a (Au-PeEL)EBL1323314 | ||
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035 | |a (OCoLC)854846032 | ||
040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
050 | 4 | |a P96.M34 |b .M385 2013 | |
082 | 0 | 4 | |a 302.23 |2 23 |
245 | 0 | 0 | |a Media management and economics research in a transmedia environment |h [electronic resource] |b papers from the 2012 broadcast education association research symposium / |c symposium chair/editor by Alan B. Albarran. |
260 | |a New York ; |a Oxfordshire, England : |b Routledge, |c c2013. | ||
300 | |a 1 online resource (xv, 278 p.). | ||
440 | 0 | |a Electronic media research series | |
504 | |a Includes bibliographical references at the end of each chapters and index. | ||
533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
588 | |a Description based on online resource; title from title page (ebrary, viewed August 12, 2013). | ||
650 | 0 | |a Mass media |x Management |v Congresses. | |
650 | 0 | |a Mass media |x Economic aspects |v Congresses. | |
650 | 0 | |a Convergence (Telecommunication) |v Congresses. | |
655 | 4 | |a Electronic books. | |
700 | 1 | |a Albarran, Alan B. | |
710 | 2 | |a Broadcast Education Association (U.S.) | |
710 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1323314 |z Click to View |