Outdoor advertising : its function in modern advertising and marketing / / R. Nelson & A. E. Sykes.

Saved in:
Bibliographic Details
:
TeilnehmendeR:
Year of Publication:1953
Language:English
Series:Routledge Library Editions: Advertising ; volume 8
Online Access:
Physical Description:1 online resource (116 p.) :; ill., maps.
Tags: Add Tag
No Tags, Be the first to tag this record!
id 5001186424
ctrlnum (MiAaPQ)5001186424
(Au-PeEL)EBL1186424
(CaPaEBR)ebr10699336
(CaONFJC)MIL487127
(OCoLC)843642577
collection bib_alma
fullrecord <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01465nam a2200373 a 4500</leader><controlfield tag="001">5001186424</controlfield><controlfield tag="003">MiAaPQ</controlfield><controlfield tag="005">20200520144314.0</controlfield><controlfield tag="006">m o d | </controlfield><controlfield tag="007">cr cn|||||||||</controlfield><controlfield tag="008">130528s1953 enkab sb 000 0 eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">9780415817981</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780203582619 (electronic bk.)</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(MiAaPQ)5001186424</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(Au-PeEL)EBL1186424</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(CaPaEBR)ebr10699336</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(CaONFJC)MIL487127</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)843642577</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">MiAaPQ</subfield><subfield code="c">MiAaPQ</subfield><subfield code="d">MiAaPQ</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">HF5843</subfield><subfield code="b">.N457 1953</subfield></datafield><datafield tag="082" ind1="0" ind2="4"><subfield code="a">659.13</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Nelson, R.</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Outdoor advertising</subfield><subfield code="h">[electronic resource]</subfield><subfield code="b">its function in modern advertising and marketing /</subfield><subfield code="c">R. Nelson &amp; A. E. Sykes.</subfield></datafield><datafield tag="260" ind1=" " ind2=" "><subfield code="a">London ;</subfield><subfield code="a">New York :</subfield><subfield code="b">Routledge,</subfield><subfield code="c">c1953.</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (116 p.) :</subfield><subfield code="b">ill., maps.</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Routledge Library Editions: Advertising ;</subfield><subfield code="v">volume 8</subfield></datafield><datafield tag="504" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references.</subfield></datafield><datafield tag="533" ind1=" " ind2=" "><subfield code="a">Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.</subfield></datafield><datafield tag="588" ind1=" " ind2=" "><subfield code="a">Description based on online resource; title from title page (ebrary, viewed May 28, 2013).</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Advertising, Outdoor.</subfield></datafield><datafield tag="655" ind1=" " ind2="4"><subfield code="a">Electronic books.</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Sykes, A. E.</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">ProQuest (Firm)</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1186424</subfield><subfield code="z">Click to View</subfield></datafield></record></collection>
record_format marc
spelling Nelson, R.
Outdoor advertising [electronic resource] its function in modern advertising and marketing / R. Nelson & A. E. Sykes.
London ; New York : Routledge, c1953.
1 online resource (116 p.) : ill., maps.
Routledge Library Editions: Advertising ; volume 8
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Description based on online resource; title from title page (ebrary, viewed May 28, 2013).
Advertising, Outdoor.
Electronic books.
Sykes, A. E.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1186424 Click to View
language English
format Electronic
eBook
author Nelson, R.
spellingShingle Nelson, R.
Outdoor advertising its function in modern advertising and marketing /
Routledge Library Editions: Advertising ;
author_facet Nelson, R.
Sykes, A. E.
ProQuest (Firm)
ProQuest (Firm)
author_variant r n rn
author2 Sykes, A. E.
ProQuest (Firm)
author2_variant a e s ae aes
author2_role TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Nelson, R.
title Outdoor advertising its function in modern advertising and marketing /
title_sub its function in modern advertising and marketing /
title_full Outdoor advertising [electronic resource] its function in modern advertising and marketing / R. Nelson & A. E. Sykes.
title_fullStr Outdoor advertising [electronic resource] its function in modern advertising and marketing / R. Nelson & A. E. Sykes.
title_full_unstemmed Outdoor advertising [electronic resource] its function in modern advertising and marketing / R. Nelson & A. E. Sykes.
title_auth Outdoor advertising its function in modern advertising and marketing /
title_new Outdoor advertising
title_sort outdoor advertising its function in modern advertising and marketing /
series Routledge Library Editions: Advertising ;
series2 Routledge Library Editions: Advertising ;
publisher Routledge,
publishDate 1953
physical 1 online resource (116 p.) : ill., maps.
isbn 9780203582619 (electronic bk.)
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5843
callnumber-sort HF 45843 N457 41953
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1186424
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 659 - Advertising & public relations
dewey-full 659.13
dewey-sort 3659.13
dewey-raw 659.13
dewey-search 659.13
oclc_num 843642577
work_keys_str_mv AT nelsonr outdooradvertisingitsfunctioninmodernadvertisingandmarketing
AT sykesae outdooradvertisingitsfunctioninmodernadvertisingandmarketing
AT proquestfirm outdooradvertisingitsfunctioninmodernadvertisingandmarketing
status_str n
ids_txt_mv (MiAaPQ)5001186424
(Au-PeEL)EBL1186424
(CaPaEBR)ebr10699336
(CaONFJC)MIL487127
(OCoLC)843642577
is_hierarchy_title Outdoor advertising its function in modern advertising and marketing /
author2_original_writing_str_mv noLinkedField
noLinkedField
_version_ 1792330750997037057