Analyzing the social web / Jennifer Golbeck.
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| Year of Publication: | 2013 |
| Edition: | 1st ed. |
| Language: | English |
| Online Access: | |
| Physical Description: | xxvi, 264 p. :; ill. (some col.) |
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Table of Contents:
- Introduction
- Nodes, edges, and network measures
- Network structure and measures
- Network visualization
- Tie strength
- Trust
- Understanding structure through user attributes and behavior
- Building networks
- Entity resolution and link prediction
- Propagation in networks
- Community-maintained resources
- Location-based social interaction
- Social information filtering
- Social media in the public sector
- Business use of social media
- Privacy
- Case study: social network strategies for surviving the zombie.