Strategic management of health care organizations / Peter M. Ginter, W. Jack Duncan, Linda E. Swayne.
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Year of Publication: | 2013 |
Edition: | 7th ed. |
Language: | English |
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Physical Description: | xi, 463 p. :; col. ill. |
Notes: | Rev. ed. of: Strategic management of health care organizations / Linda E. Swayne, W. Jack Duncan, Peter M. Ginter. 6th ed. c2008. |
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Table of Contents:
- The nature of strategic management
- Understanding and analyzing the general environment and the health care environment
- Service area competitor analysis
- Internal environmental analysis and competitive advantage
- Directional strategies
- Developing strategic alternatives
- Evaluation of alternatives and strategic choice
- Value adding service delivery strategies
- Value adding support strategies
- Communicating the strategy and developing action plans.