Strategic management of health care organizations / Peter M. Ginter, W. Jack Duncan, Linda E. Swayne.

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Bibliographic Details
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TeilnehmendeR:
Year of Publication:2013
Edition:7th ed.
Language:English
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Physical Description:xi, 463 p. :; col. ill.
Notes:Rev. ed. of: Strategic management of health care organizations / Linda E. Swayne, W. Jack Duncan, Peter M. Ginter. 6th ed. c2008.
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Table of Contents:
  • The nature of strategic management
  • Understanding and analyzing the general environment and the health care environment
  • Service area competitor analysis
  • Internal environmental analysis and competitive advantage
  • Directional strategies
  • Developing strategic alternatives
  • Evaluation of alternatives and strategic choice
  • Value adding service delivery strategies
  • Value adding support strategies
  • Communicating the strategy and developing action plans.