Setting profitable prices : a step-by-step guide to pricing strategy--without hiring a consultant /

Setting profitable prices : a step-by-step guide to pricing strategy--without hiring a consultant / / Marlene Jensen.

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ProQuest (Firm)
Jensen, Marlene.
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2013
Language:English
Online Access:
Physical Description:xxi, 186 p. :; ill.
Notes:"+ Website"--Cover.
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020 |z 9781118430767 (paper/website) 
020 |a 9781118502730 (electronic bk.) 
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035 |a (Au-PeEL)EBL1119804 
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040 |a MiAaPQ  |c MiAaPQ  |d MiAaPQ 
050 4 |a HF5416.5  |b .J46 2013 
082 0 4 |a 658.8/16  |2 23 
100 1 |a Jensen, Marlene. 
245 1 0 |a Setting profitable prices  |h [electronic resource] :  |b a step-by-step guide to pricing strategy--without hiring a consultant /  |c Marlene Jensen. 
260 |a Hoboken, N.J. :  |b John Wiley & Sons,  |c c2013. 
300 |a xxi, 186 p. :  |b ill. 
500 |a "+ Website"--Cover. 
504 |a Includes bibliographical references and index. 
504 |a Includes bibliographical references and index. 
505 0 |a pt. 1. How to set prices for maximum profits -- pt. 2. How the market will value your new product -- pt. 3. Your cost analysis -- pt. 4. Fine-tuning your price -- pt. 5. Testing your prices -- pt. 6. Pricing in special situations. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Pricing. 
655 4 |a Electronic books. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1119804  |z Click to View 

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