Analytics for managers : with Excel / / Peter C. Bell & Gregory S. Zaric.
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| Year of Publication: | 2013 |
| Edition: | 1st ed. |
| Language: | English |
| Online Access: | |
| Physical Description: | 322 p. :; ill. |
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Table of Contents:
- Introduction: analytics
- An introduction to management analytics
- Models and model building
- Analyzing sequential decisions
- Data driven decision making
- Predictive modelling
- Simulating the future
- Simultaneous decision problems
- Revenue management
- Creating competitive advantage using analytics.