Lean sigma methods and tools for service organizations : the story of a cruise line transformation / / Jaideep Motwani, Rob Ptacek, and Richard Fleming.

Every business aspires to be competitive and profitable in their markets. To do this, an organization needs to offer customers value propositions, whether it is manifest in the product they produce or in the service they provide. This in turn will create customer loyalty and growth. There are a numb...

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Bibliographic Details
Superior document:Service systems and innovations in business and society collection
:
TeilnehmendeR:
Year of Publication:2012
Edition:1st ed.
Language:English
Series:2012 digital library.
Service systems and innovations in business and society collection.
Online Access:
Physical Description:1 electronic text (125 p.) :; digital file.
Notes:Part of: 2012 digital library.
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Other title:Story of a cruise line transformation.
Summary:Every business aspires to be competitive and profitable in their markets. To do this, an organization needs to offer customers value propositions, whether it is manifest in the product they produce or in the service they provide. This in turn will create customer loyalty and growth. There are a number of organizational philosophies and strategies used by businesses to help accomplish this goal, among which are the concepts of Six-Sigma and Lean. Both are widely recognized and implemented, and both have been successful in improving value propositions of a variety of organizations, mostly in manufacturing concerns. Lean Sigma Methods and Tools for Service Organizations proposes to integrate the best practices from each of these philosophies and apply them to a customer-focused organization--a cruise ship--whose overriding mission is to deliver superior service to its customers. The authors demonstrate in this book how key components of both Six-Sigma and Lean, such as identifying and removing defects, elimination of waste, metrics, speed of delivery, and the seamless integration of these concepts and practices throughout the operation, serve to enhance the kind of value propositions that customers recognize and which allows the organization to be successful.
Format:Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
Bibliography:Includes bibliographical references (p. [121]) and index.
ISBN:9781606494073 (pbk.)
9781606494080 (electronic bk.)
Access:Access restricted to authorized users and institutions.
Hierarchical level:Monograph
Statement of Responsibility: Jaideep Motwani, Rob Ptacek, and Richard Fleming.