The marketing research guide / Robert E. Stevens ... [et al.].
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Year of Publication: | 2006 |
Edition: | 2nd ed. |
Language: | English |
Online Access: | |
Physical Description: | xv, 425 p. :; ill. |
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Bibliography: | Includes bibliographical references and index. |
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ISBN: | 0789024160 (hbk. ) 0789024179 (pbk.) 9780789024169 (hc. : alk. cover) 9780789024176 (pbk. : alk. cover) 9780203050453 (electronic bk.) |
Hierarchical level: | Monograph |
Statement of Responsibility: | Robert E. Stevens ... [et al.]. |